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Communication in the age of saturation, part 3 visual

by Toby Elwin on April 27, 2009

In 2 prior blogs, Communication in the age of saturation, part 1 and part 2, I attempt to outline our communication challenge to break through filters and biases people set up to manage their information overload.

In the spirit of Henry David Thoreau’s quote, what I began by reading, I must finish by acting. I want to present a powerful display that might help in your communication assessment and planning effort:

The Conversation Prism by Brian Solis and Jesse Thomas telwin amajorc

click to enlarge

The Conversation Prism by Brian Solis and Jesse Thomas

The Conversation Prism 1900 X 1200 [also available in other file sizes through this link for Conversation Prism].

Since money and time are both finite resources we all struggle to manage, this Conversation Prism visual may provide a strategic tool to maximize your effort. When you look at this visual representation think through:

  • What vehicles do you currently us?
  • Do you use current communication vehicles or options in their best context?
  • What communication vehicles might provide better results?
  • How might limited resources maximize your options?

Also, note the importance of feedback in communication.

My humble thanks to Brian Solis and JESS3. Please visit their site at: http://theconversationprism.com/

Of course if you can’t frame your communication to provide value, please go directly to jail and do not pass go…

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Toby Elwin & AMajorConsulting
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