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Twitter Weekly Updates for 2010-07-27

blog July 27, 2010

Why Interruption Stills Trumps Engagement: Ads that interrupted with sales messages worked so effectively… http://bit.ly/bTdej3 via AdAge # off to hospital with what looks like my boy's first set of stitches – hopefully the new-fangled glue will close up the cut, stitches stink # Zuckerberg had a contract with man suing for 84% ownership of [...]

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Twitter Weekly Updates for 2010-07-20

Odds & Sods July 20, 2010

How Cisco Got the Spotlight in CNBC News Segments: NEW YORK (AdAge.com) — Cisco Systems is enjoying prom… http://bit.ly/bd0ink via AdAge # Motorola: We “doubled down” on Android and are “raving about it”: John Ellis, director of software… http://bit.ly/a6fEIk via VentureBeat # CWRU Dental Researchers Discover Human Beta Defensins-3 Ignite in Oral Cancer Growth: Detecting [...]

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Twitter Weekly Updates for 2010-07-13

Odds & Sods July 13, 2010

We all have to tighten our belts in this economy…http://bit.ly/as68vp # Netflix ousts pay TV, gains exclusive rights to stream Relativity Media movies: At this point, prem… http://bit.ly/aHnds0 via VentureBeat # RT @corvida: Bank of America needs to follow: Chase iPhone app lets you deposit checks by taking pictures http://bit.ly/bK1uWq # Google, Netflix & The [...]

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Twitter Weekly Updates for 2010-07-06

Odds & Sods July 6, 2010

Mandel Center Yankey Award Recognizes Two Community Volunteers: Two women who are passionate about helping young p… http://bit.ly/c51zaq # The Creative Class in Rural Areas: One of the most frequent questions I’m asked is: How can rural… http://bit.ly/9H1mNY via CreativeClass # Microsoft's new Hotmail a big leap forward: While the eyes of the tech world [...]

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Twitter Weekly Updates for 2010-06-28

Odds & Sods June 28, 2010

The difference good to great? A view from an NFL player http://bit.ly/cZ39Gi #MMQB w/2blogs http://bit.ly/cM9FFu & http://bit.ly/9tEoGow # This is a need-to-know, not a nice-to-know and Inc. Magazine's a great source for need-to-knows http://bit.ly/aW7DUM like a balance sheet # More Global Creatives Comment on Cannes: NEW YORK (Adage.com) — Nick Watanabe, Anders Gustafsson, Andy F… [...]

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Twitter Weekly Updates for 2010-06-21

Odds & Sods June 22, 2010

Revisiting Auto Enrollment: The cost of adding more employees to defined-contribution plans has slowed the use of … http://bit.ly/bdPo3o # This morning I read something that made me hold my, very hot, coffee in my mouth longer than I expected as I proce… http://bit.ly/c9qaDT # The Unemployed Will Not Be Considered – 3 Views: This [...]

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Twitter Weekly Updates for 2010-06-14

Odds & Sods June 15, 2010

Ziff Davis — what’s left of it — sold to former Time executive: Once-mighty publishing house Ziff D… http://bit.ly/dbxSor via VentureBeat # The "Aha!" Moment: Why Facebook and Your Onboarding/Retention Efforts Rely On the Same Emotion… http://bit.ly/c90fE2 via hrcapitalist.com # From Apple to Zuckerberg: What I Learned at the D8 Conference: What you missed at [...]

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Twitter Weekly Updates for 2010-06-07

Odds & Sods June 7, 2010

Asus, MSI take on the iPad with Eee Pad and WindPad tablets: Computer makers Asus and MSI, who’ve … http://bit.ly/9HsXP8 via VentureBeat # Gaikai raises $10M as digital distribution hits high tide in video games (exclusive): This is the y… http://bit.ly… http://bit.ly/aLQI8u # Twitter Weekly Updates for 2010-05-31: Gaikai raises $10M as digital distribution hits [...]

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Twitter Weekly Updates for 2010-05-31

Odds & Sods May 31, 2010

Gaikai raises $10M as digital distribution hits high tide in video games (exclusive): This is the y… http://bit.ly/cd8AlE via VentureBeat # Google PowerMeter even less dependent on smart meters with new Current Cost partnership: Google has… http://bit.ly/cuTxeC via VentureBeat # Google and Intel expected to announce “smart TV” with Sony: Google and Intel are planning [...]

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Twitter Weekly Updates for 2010-05-24

Odds & Sods May 24, 2010

Google and Intel expected to announce “smart TV” with Sony: Google and Intel are planning to annou… http://bit.ly/9UUJgq via VentureBeat # HR's Citizenship Competencies: Corporate social responsibility efforts continue to be entwined with an employer's … http://bit.ly/9UE3m8 # Mark Zuckerberg Did Not Take Your Privacy: For the past two weeks, Facebook has been getting hammered [...]

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Twitter Weekly Updates for 2010-05-17

Odds & Sods May 17, 2010

Family Flight: It appears that families, not just the young and skilled, have been moving away fr… http://bit.ly/aqpXb1 via CreativeClass # Demdex raises $6M to build publishers’ audience data: Demdex, a company that compiles a “behavioral… http://bit.ly/bMjlAN via VentureBeat # Tim Armstrong's Chief of Staff to Lead Marketing at AOL: NEW YORK (AdAge.com) — AOL [...]

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How to launch and manage your social media identity – the slides

Marketing April 1, 2010

Last Thursday night I gave a presentation to the Massachusetts Bay Organization Development Learning Group on how to grab hold of the marketing world that’s spinning around us and get a tangible handle on how to launch and manage a social media identity. Both the deck presentation and some recommended resources are available above and below. [...]

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4 tips to use Twitter for project management

Portfolio Planning January 21, 2010

In my last post I presented a case to manage your projects as a business portfolio. The ability to deliver projects on time, on budget, and within scope directly impacts your organization’s ability to compete and stay alive and project failure is an organization-wide risk. In this post I want to introduce Twitter to manage [...]

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High 5, the wisdom of Twitter crowds

Marketing December 1, 2009

I have not heard a more savaged social media tool than the negative comments I hear about Twitter. What do I hear time and again about Twitter? “I don’t want to hear that someone is waiting in line for coffee. I don’t care”. My response: if you have boring friends, you have boring conversations. Twitter [...]

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Viral marketing and Twitter gone right – the comment & the blog

Marketing September 11, 2009

On my last blog I received a comment I thought deserved a longer response than should be posted within the comment section. So, I decided to pick up the comment and carry it onto a new post. The blog comment david_becker: I disagree with this article as this is a “contest” and not a viral [...]

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Viral marketing and Twitter gone wrong – help Adecco recognize Adecco and win $100

Marketing September 4, 2009

Viral marketing happens when a story or idea takes off and spreads. The story is spread, like a virus, from one person to another through Twitter, the blog world, email, and YouTube – to name a few. In the online community being the object of the viral campaign can bring instant fame, for free, but [...]

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Twitter power – Sarah Palin and the tweet to sue the entire Internet

Marketing July 13, 2009

As a follow-up to my Twitter is a waste of time blog, I provide a 4th example about the application of Twitter and social media communication: Late night, July 4, Sarah Palin uses Twitter to threaten to sue the entire Internet. Sarah Palin’s lawyer wrote that “we will be exploring legal options this week to [...]

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Twitter is a waste of time

Marketing July 1, 2009

Twitter has changed the way people communicate. The marketing world, as it was known, has been carpet bombed. The rules have changed. The roles have changed. In a series of earlier blogs I talk about communication in the age of saturation, so I won’t repeat those points. However, I will revisit one reality: people don’t [...]

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Communication in the age of saturation, part 1

Marketing April 13, 2009

The goal of communication is to be understood. Typically, the first piece of communication advice is: know your audience. When you know your audience – their interests, their lingo, their needs – you better relate to their communication style. When you know their style you can write and speak in a way that they understand. [...]

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