Marketing Communications for ActionThe right message, to the right people, at the right time: a portfolio of options to manage. How long are people willing to give your message: 3 seconds.* A Major Consulting specialties:
We manage your marketing needs within a portfolio of options aligned to your strategic goals. People tune out before too many presentations and
conversations even finish: is it a case of too much information or
information overload? How can you get beyond this? What motivates
someone to listen to your needs and want to join your effort? A Major Consulting’s Global 2000 and entertainment industry experience are the alternative to dreary, dull presentation and monotonous delivery of jargon, memorized figures, and rhetoric. We collaborate with your personality and your organization to create a multi-media, multi-channel information and communication action-plan that aligns strategic direction and stakeholders to your organization’s greatest asset: your people. We believe leadership creates compelling opportunity and compelling choice. The power to convey a vision relies on words, pictures, and presentation - there is no, one, right way, but multiple ways to inspire. A Major Consulting helps people and organizations develop the story that people value, remember, and stay motivated by. The
competitive future of your company to return shareholder value relies
solely on participation. Shareholders buy and sell daily, your
talent is the bottom line. *people decide in 3 seconds if a website is worth their time |
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About the AΔ Consulting Logo
The logo represents a few aspects that continue to influence my approach.
- The triangle is taken from the Greek letter Δ known as Delta and Δ is used in science to denote change; in finance to measure the rate of change of an option value; and in economics to represent the macroscopic change in the value of a variable
- The Δ set in superscript is my reference to the power of change and the power that change has and read to the power of change.
- In music, a superscript Δ represents a major triad of 3 notes: the root, the 3rd above the root, and the 5th above the root. I have co-opted the triangle symbol to also represent 3 common change aspects of people, process, and technology or the project triple constraint of time, budget, scope.
